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Want to create a new Google Ads account?

You're about to create a new Google Ads account. You can create multiple campaigns in the same account without creating a new account.

Multiply your results with Performance Max

Work together with Google’s AI to drive better results across all of Google’s advertising channels and inventory from a single campaign.
A young man uses a laptop. He’s encircled by the logos of Google products.

Google’s AI is your business multiplier

Reach
Results
Insights
Your input

Reach

Multiply your customer connections

Reach more converting customers across Search, YouTube, Display, Discover, Gmail and Maps. Market at the speed of today’s consumers and meet them where they are, no matter how unpredictable.
Illustration of three people connected by a circle, around the Google Ads logo.

Results

Multiply your results

Get more from your budget by capturing the highest-ROI conversion opportunities across channels. Unlock new customer segments and pockets of demand to drive growth.
A Google Ads dashboard UI chart projects conversions based on budget.

Insights

Multiply your insights

Combine your knowledge with Google’s consumer insights to stay on top of fast-changing customer needs and trends as they happen. In return, get more insights and recommendations to inform your strategy.
UI chart compares site visitors to video viewers.

Your input

Multiply your expertise

What sets any marketing strategy apart is the human behind it. Share your goals, best creative assets and who your most valuable audiences are to steer AI in the right direction.
A man uses a tablet. A settings icon is above him.

Grow your business with Google Ads

  • Two women walking in a metropolitan area in the afternoon.

    Rothy’s multiplies results and scales creative expertise with Performance Max campaigns

    60% growth in conversions and a 59% growth in revenue
  • A father, mother and daughter watching a discovery+ show on one smartphone.

    Watch the video

    Link to Youtube Video (visible only when JS is disabled)

    discovery+ multiplies their insights to scale growth using Performance Max

    17% incremental subscriber growth and a 21% decrease in CPA
  • Three dogs sitting on a stool.

    ManyPets innovates and boosts results with Performance Max

    27% increase in sales at a 2x return on ad spend

Partner with a Google Ads expert to set up your first campaign

  • We’ll get you up to speed on the latest platform updates
  • We’ll design a media plan that makes the most of your budget
  • We’ll help you launch your first campaign with hands-on guidance
A Google Ads customer chats with a helpful Google Ads Expert

Get started with Performance Max campaigns

Use these tips to learn how to create a successful Performance Max campaign
Define your goals
Whether you’re driving online sales, leads or store visits–share what types of conversions Performance Max campaigns should optimize for and set values to indicate which conversions are worth the most to your business.

Tools and campaigns that can help you meet your goals

Interested in learning more about what Google Ads has to offer? Click on the cards below to explore more related campaigns and helpful tools.
  • A text ad for a bank

    Search ads

    Show up when people search for businesses like yours on Google and only pay when they click.
    Learn more
  • A diverse group of young friends talking and having fun at urban skate park.

    Demand Gen campaigns

    Connect with consumers and drive demand with immersive, relevant creatives that grab attention and spur action.
    Learn more
  • A video ad for a bank showing tap to pay.

    YouTube ads

    Reach potential customers where they’re watching and grow your business. Get started now – and start getting results.
    Learn more