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Edifício João Brícola

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Jo�o Br�cola Building
Map
General information
Architectural styleArt Deco[1][2]
OwnerSanta Casa de Miseric�rdia de S�o Paulo
Technical details
Floor count13
Floor area1,245 m2
Design and construction
Architect(s)Elis�rio Bahiana [pt]

The Jo�o Br�cola Building (Portuguese: Edif�cio Jo�o Br�cola), better known as the Mappin Building (Portuguese: Pr�dio do Mappin), is a large building in the city of S�o Paulo, designed by the architect Elis�rio Bahiana [pt] (1891-1980), the same person responsible for the Viaduto do Ch� and the S�o Paulo Jockey Club.[3] The name of the building comes from the banker Jo�o Br�cola [pt], who donated half of his fortune to the Santa Casa de Miseric�rdia.[4]

History

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The building was originally designed to be the headquarters of the Banco Banespa, but management considered it to be far from S�o Paulo's financial center, at the time located on Rua Direita and 15 de Novembro, just over 1 km from Pra�a Ramos. Santa Casa de Miseric�rdia had a building in that area, more precisely on Rua Jo�o Br�cola, and in this way the property exchange was carried out with Banespa, and Santa Casa became the owner of the building.[3] The building became notorious for housing the Mappin department store.[5]

The building remained empty between 2003 and 2004, when Extra had given up on the location because it deemed the rent, then set at R$600,000, too high.[6] In 2019, the building was sold to S�o Carlos Empreendimentos e Participa��es (SCEP), a company headed by billionaires Jorge Paulo Lemann, Marcel Telles and Beto Sicupira. Casas Bahia became tenants, but in 2023 left the building.[5]

In April 2023, the building was sold for R$71.5 million. SCEP did not reveal who the buyer was, but the building will house the Servi�o Social do Com�rcio's new headquarters.[4] SESC began renovating the building, with the aim of transforming it into an organization museum. The building is expected to be ready in 2027. In October 2023, it was announced that the building would be partially reopened to the public, with exhibition space about the history of SESC.[4]

References

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  1. ^ Agostinho, Victor (1994-06-03). "Roteiro revela art d�co paulistano". Folha de S.Paulo.
  2. ^ Scholz, Cley (2014-04-24). "Pr�dios de S�o Paulo: Mappin". Estad�o.
  3. ^ a b Carvalho, Mario Cesar (2004-09-02). "Pr�dio do antigo Mappin ser� reaberto em SP". Folha de S.Paulo.
  4. ^ a b c Castelani, Clayton (2023-10-02). "Pr�dio do Mappin passar� por retrofit para virar museu e sede do Sesc no centro de SP". Folha de S.Paulo.
  5. ^ a b Kruse, Tulio (2023-03-07). "Casas Bahia fecham loja, e antiga sede do Mappin volta a ficar vazia no centro de SP". Folha de S.Paulo.
  6. ^ Carvalho, Mario Cesar (2004-09-02). "Pr�dio do antigo Mappin ser� reaberto em SP". Folha de S.Paulo.